How Do Search Engines Do Their Own SEO?

Google owns more than 7,000 websites and is run by hundreds of product and marketing teams around the world. For these sites, seo is also at the heart of their traffic sources. Although the proportion of search traffic is declining in recent years, it still accounts for about half of the total traffic of the website, and is still the largest source.

Search algorithm treats all websites equally

google search algorithms treat their websites and other websites equally, without special care. The operations team must also comply with google’s published website quality guidelines.

Unlike the outside world, google’s internal employees don’t necessarily know google’s search algorithms. The teams of hundreds of operating websites, like ordinary seos, probably don’t know much about algorithms. Google’s own website has been repeatedly penalized by its own algorithms, and even to be penalized, it needs to submit an application for review in google search console, just like other webmasters.

Official representatives of google’s communication with the seo community may not fully understand the search algorithm. Just a few days ago, in recent years, instead of matt cutts, gary illyes, who attended seo industry conferences around the world, just discovered that google no longer uses the rel=prev/next tag, and google’s online help documents, external communication and answering questions in the past few years. This label is recommended again and again. The team that the search algorithm was responsible for grabbed the label a few years ago, and the others did not know. Gary illyes probably discovered this incident by chance, so he removed the relevant help documentation. Some SEO noticed that the document was withdrawn, and another google official seo contact, john mu, mentioned in twitter's answer to the question that google didn't use the rel=prev/next tag at all.

This topic has caused a lot of fluctuations in the seo industry these days. Gary illyes and johnmu are very familiar with the algorithm, otherwise there is no way to answer the questions of seo. Even if they don't necessarily know a lot of algorithm details.

Therefore, the team of google's operating website and the average seo are roughly on the same starting line.

Media Contact: 

Jack Yan, Weden Technology Consulting Co., Ltd., sales@freeeuse.com, 775-482-5392, Nevada, Tonopah

Tweet

More News From Fortune Week

Talks set to carry on but no deal yet in UAW strike vs GM

Sep 18, 2019

DETROIT — Talks are set to resume Tuesday after a pause overnight, but there was no end to the strike against General Motors. The walkout by upward of 49,000 United Auto Workers members has brought to a standstill more than 50 factories and parts warehouses in the union's first strike against the No. 1 U.S. automaker in over a decade. Workers left factories and formed picket lines shortly after midnight Monday in the dispute over a new four-year contract. The union's top negotiator said in a letter to the company that the strike could have been averted had the company...

Protest likely to greet Trump fundraising trip in California

Sep 18, 2019

RIO RANCHO, N.M. — President Donald Trump is making a rare visit to California, a Democratic stronghold where he is expected to rake in millions of dollars during a series of fundraisers for his reelection effort that are almost certain to be met with jeering protests. Trump has routinely mocked California over its liberal culture, policies and politics. His visit Tuesday and Wednesday signals that despite the state's decidedly leftward swing in recent years there are still plenty of wealthy Republicans who support him. "There's not been a president in living history that is as unpopular in the state of...

Back to basics: Congress tries to keep government lights on

Sep 18, 2019

WASHINGTON — The good news is that it doesn't look like a bitterly polarized Washington will stumble into another government shutdown. But as Democrats controlling the House unveil a stopgap, government-wide spending bill to keep the lights on and pay the troops, there's scant evidence that power sharing in the Capitol will produce further legislative accomplishments anytime soon. The measure that is set for a vote this week would keep the government running through Nov. 21 and buy time for action and negotiations on $1.4 trillion in annual appropriations bills. Some items can't wait and will be included, like accelerated...

Fishermen demand a say in decisions on offshore wind energy

Sep 18, 2019

WILDWOOD, N.J. — Fishermen insisted Monday to a congressional subcommittee looking at offshore wind energy that they be consulted when crucial decisions are being made on the development of such projects, including where they are located and the level of access to the waters near them. Fishermen should have been brought into the planning process from the start, Peter Hughes, of Atlantic Cape Fisheries, told U.S. House members from New Jersey and California who were holding a hearing at the Jersey Shore. "Look at these slides," he said, referring to diagrams of where proposed wind projects would be built. "They're...

Indiana lawmakers seek probe of ex-abortion doctor's clinics

Sep 18, 2019

INDIANAPOLIS — Indiana's attorney general said Monday that he will work with his Illinois counterpart to investigate what he called the "grisly discovery" of more than 2,000 medically preserved fetal remains at the Illinois home of a late doctor who performed abortions in Indiana. Republican Attorney General Curtis Hill said he and Democratic Illinois Attorney General Kwame Raoul have "agreed to work together" as Hill's office coordinates an investigation of the remains found at the home of Dr. Ulrich Klopfer, who died Sept. 3. "The grisly discovery of these fetal remains at the Illinois home of a deceased abortion doctor...